Case Study : Food Industry
Campaign Objective: Awareness
This case study showcases the results of a week-long campaign with the objective of spreading awareness about Noon on Saudi National Day in the KSA region, through digital ads across different platforms, to engage and attract the relevant target audience via desktops, smartphones and tablets.
1
251,030
Impression booked
251,067
Impression served
491
clicks
60%
viewability
0.20%
CTR
Campaign Objective: Rich Media Ad
This campaign’s main objective is to provide KFC’s Cheetos promotion in the United Arab Emirates with high-performing video placements that maximize viewability and completion rate while maintaining brand appropriateness and safety.
2
10M
Impression
110K
clicks
336K
views
78%
viewability
1.1%
CTR
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